BUSINESS
In this competitive world, it’s essential to monitor the competitor. This is not to replicate their work but to know what they’re up to and how you can improve and make the content unique and outstanding.
Gaining a single follower is a difficult task, but it’s even more challenging to keep up the rapport with them after. Always pay attention to minute details and consider each of their comments.
Once you have branded yourself, it always stays. So be careful and do your research properly so that you don’t create a self-brand that nobody is interested in. In case your industry is related to old fashions, and you want to recreate it in your very own unique way, be sure that you do the research right.
Your brand should represent your true self – what you feel, like, and most importantly, and not something you fabricate. It should be something that you love. The more authentic you are, the easier it is to remain consistent over time.
Being consistent is the most fundamental aspect of self-branding. People will not trust those who constantly change what they say in their content. Ultimately what followers want is trust. Followers connect and identify with specific thought structures and with people who think very similar to them. If you change these fundamental aspects, your followers will not trust your brand.
